TGP Insights
Stay ahead of the curve with the latest trends, strategies, and thought leadership. Our insights are designed to empower firm leaders with practical guidance, industry benchmarks, and actionable ideas to drive growth, enhance performance, and navigate change with confidence.
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The ROI of Training: How Investing in Your Team Improves Client Satisfaction
By Amanda Garner In service-based industries, client satisfaction isn’t just influenced by technical expertise—it’s shaped by how well your team communicates, manages expectations, and builds relationships. The return on investment...
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Your Firm vs. The Profession: What The Rosenberg Survey Reveals
By Kennedy Backer How does your accounting firm stack up against the competition? It’s a question every forward-thinking firm should ask—and the Rosenberg Survey provides the answers. As a respected... -
President Trump Signs Major Tax Bill: What Businesses and Individuals Need to Know
On July 4, President Trump signed into law the sweeping One Big Beautiful Bill Act (OBBBA). This bill is a landmark tax and spending package that makes key provisions from... -
Is Cold Calling Dead? – Modern Prospecting Strategies for Accountants That Actually Work
For years, CPAs and accounting firms relied on word-of-mouth, referrals, and the occasional cold outreach to grow their client base. But in today’s noisy, digital-first world, traditional cold calling feels…... -
PR vs. Marketing: Understanding the Differences & How They Work Together
In the world of business development, public relations (PR) and marketing are often used interchangeably—but they’re not the same. While both are essential for driving visibility and growth, they serve... -
SEO for Accounting Firms: How to Get Found by the Right Clients
In today’s digital world, most people don’t find their CPA by walking down Main Street—they find them through a search engine. And while referrals will always matter, showing up in... -
Career Fair Swag That Stands Out: What Works & What Doesn’t
By Casey McWilliams Tips for Accounting Firms Looking to Make a Lasting Impression on Campus Let’s face it: the average college student has been to more than a few career... -
Using LinkedIn for Lead Generation: Best Practices for Accountants
By Leslie Amerson In the world of accounting and professional services, relationships and trust drive business growth. Today, those relationships often begin online—and LinkedIn has become one of the most... -
The Missing Link — How Marketing & Business Development Drive Growth
By Katie Chrisman For many accounting firms, the missing link between stability and scalable growth isn’t more technical skill — it’s a stronger connection between marketing and business development. In... -
The Importance of a Marketing Audit
By Amanda Garner Marketing strategies are not meant to be "set and forget." In a dynamic business environment, strategies that worked last year—or even six months ago—may no longer deliver...
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The Numbers Don’t Lie: What Two Decades of Accounting Firm Data Are Telling You
The Numbers Don’t Lie: What Two Decades of Accounting Firm Data Are Telling YouMost managing partners have a sense of... -
Turning Lost Prospects into New Clients After Tax Season
Turning Lost Prospects into New Clients After Tax SeasonMost firms treat April 15 as the...
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How Often Should You Survey Clients Without Annoying Them?
How Often Should You Survey Clients Without Annoying Them?A Practical Guide for Accounting Firms (and...
