Tips for Writing a Great ‘About Us’ Section
This article discusses a very simple, yet overlooked component of your website and your company’s marketing, the about section in your website. With the rapid increase of e-commerce and consumers starting to show interest in the companies behind the products they purchase, the ‘about us’ page is a perfect opportunity to speak to all customers. Specifically, the origin story, target market, business model, and personal introductions should all be included in this section. Be sure to check out this link for more information!
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